Digital marketing strategies, tactics, and insights to help businesses grow their online presence and reach their target audience.
“SEO is dead” has been said every few years since 2010, and it has been wrong every time. What actually happened this time is that a second front door opened next to the first one — AI assistants now answer buying questions directly, and the businesses winning there are doing recognizable SEO work, just aimed … Read more
Short answer: Topical authority means having enough genuinely useful content around a subject that both search engines and AI models treat you as a credible source on it, not just a single page that happens to rank. A single well-optimized page can still rank for its exact keyword. But when an AI model is deciding … Read more
Most MSP search traffic is brand, careers, and support. Here is how to split it, find your real discovery share, and build the pages buyers actually search for.
Most healthcare SEO advice is written for clinics chasing patients. Here is how B2B healthcare companies win search and AI answers, with one real $150K result.
I pull keyword data every month for my clients. Last week I ran the same process on my own market, Tampa, and the numbers were bad enough that I checked them twice against two separate data providers before I believed them. Searches for “digital marketing agency tampa” are down 80% year over year. Last October … Read more
An AI SEO agency does two jobs the old-school agency doesn’t: it uses AI to execute traditional SEO at 10x depth, and it optimizes your business for AI search itself — so when a customer asks ChatGPT or Google’s AI who to call, the answer is you. That combination is what Leedly does for Tampa … Read more
Google Search Console now lets you add Instagram, TikTok, X, and YouTube as properties. See the exact keywords your social posts rank for in Google Search, plus setup steps.
Seconds tick by, and in the world of men’s hormone clinics, they carry the weight of gold. Imagine a place where time stands still, not because the clock isn’t ticking, but because the service is that fast. This isn’t a far-off dream; it’s the beacon of a well-oiled medical practice aiming for the pinnacle of … Read more